Two Laundry Experts Bring The Best In Cleaning Technologies For Excellent Fabric Care

Mr. Koh Soh Hoie, General Manager, Electrolux Malaysia and Brunei and Mr. Tatsuya Horiuchi, Southern Lion Sdn Bhdís Managing Director at the signing ceremony

Electrolux, a global leader in home appliances and a market leader in fabric care, announced its collaboration with TOP, the number 1 detergent brand in Malaysia to revolutionise the way Malaysians care for their fabric.

Mr. Koh giving his opening speech during the event. “Electrolux strives to ensure that its products, services and production contribute to sustainable development, which is why they we are always finding ways to better our products and reduce harsh impacts on our environment,” Mr. Koh concluded.

Electrolux’s UltimateCare™ latest front loading washing machines comes with UltraMix^TM that keep even the most delicate clothing supple and looking fresh off the racks despite repeated washing.On the other hand, TOP, the No.1 detergent brand in Malaysia has introduced its Micro-Clean Tech with Anti-Sebum innovation that cleans deeper and more thoroughly when used compatible with front load machines.

Mr. Tatsuya Horiuchi, Southern Lion Sdn Bhd’s Managing Director said, “TOP continues to drive innovation with the purpose of giving consumers a better lifestyle in line with its brand promise of Innovation for Better Living.

Developed directly through the feedback from focus groups across our consumers in various countries, all concerns about electricity consumption, cleanliness of the garments, maintaining colour care and quality of the fabric, and environmental friendliness came on top of minds when creating this machine.

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TOP Detergent Malaysia