Top Design Stories
Currency Of Play & Imagination
Pulsating with a vibrantly dynamic environment, the team at Motto Designs have successfully designed a showroom that sparks creativity and verve with a postmodernist feel.
Exuding a playful charm teeming with imagination, the Exsim Empire Sales Gallery located in the sprawling Empire City in Damansara is a launchpad for bold concepts and designs. Pulsating with ideas and enveloped within a vibrant, dynamic environment that sparks creativity and verve, this sales gallery is home to the Mossaz, an elegant playground flaunting the refined beauty of postmodernism.
Helmed by the homegrown interior design company, Motto Designs, the Exsim Empire Sales Gallery is designed to be more than just a sales gallery. The two-storey building is truly a treasure trove of textures and details that are painstakingly crafted by the team at Motto Designs, to create a modernist classic concept that elaborates the essence of theater. From its variety of designs created from laser-cut metal panels, to a terracotta tile feature shelf and artful handmade rugs, the devil is really in the details.
The space is being rendered with modern classic concept by elaborating the essence of theatrical mood into every detail. The team at Motto Designs embraced unconventional ideas with an emphasis on playful, artsy, and extravagant style. Not only did the team opt for a sleek and elegant look to suit the theme of “new age ingenuity”, but they also incorporated the original raw structures of Empire City into the overall design.
The façades and the overhanging elevations have been sculpted as if eroded by natural phenomena, giving the building a unique and contemporary appearance. The use of contoured stone profiles is more subtly articulated, lending to a heavily detailed appearance, while the eroded faces are smoother in appearance to provide a striking contrast. It is this contrast between form and material which gives the showroom all its force and character.
Building into the postmodernist design, the team opted to use a mixture of natural and retro shades, with metallic undertones. The play between form and function are given more emphasis, blending well into the salvaged and distressed materials used to create a postmodern urban style that makes a statement of the overall décor.
Playful elements are also incorporated into the overall design, with the team at Motto Designs using a classic carousel to create a cinematic feature that catches the eye. In tandem with the theme of the property, Motto Designs focused on creating a design that invokes a playground for thinkers, dreamers, change makers, artisans and those who thrive on similar energy. The European styled hand-painted wall murals lend to this motif, creating spectacular interlace of modern and classic design.
Designed to showcase the heartbeat and excitement of an exquisite new icon in Empire City, the Exsim Empire Sales Gallery flaunts the refined beauty of postmodernist design with a playful imagination.